The phrase “sales copy” freaks my clients out. They feel intimidated, overwhelmed, and stuck.
Then they get on the phone with me, I ask them a few simple questions (that they know the answers to!) and I write something that they love.
Today I want to share 3 of the questions I ask my clients to help me hone in on what they’re offering and why people should buy it.
It’s easy to look around and feel like everyone else is farther ahead – more successful, more fulfilled, and happier. Here are two concrete ways to get unstuck and move in the direction of your dreams
Here’s the thing about “I don’t know” — it paralyzes you.
When you tell yourself that you don’t know what to do, you preclude your brain from even trying to problem-solve. You stop it in its tracks. It can’t do what it’s designed to do, which is to come up with solutions.
Find out the question you should ask instead.
Have you ever felt like you’re doing everything you know how to do in terms of marketing — but your business is getting nowhere? This second post in my series, Where Do I Start With Marketing?, will give you some suggestions for when you feel like your efforts aren’t yet yielding results.